ASSEMBLY NY SS16

Posted BY FRANCES MAY ON September 11th, 2015
Assembly New York started as a men’s boutique in 2008 in New York. The founder and former gallerist, Greg Armas launched a menswear collection in 2009 and soon after a women’s line. Both are described as being “rooted in art and discretion”. Frances May was an early adopter of the line picking it up when it was initially offered for wholesale. We just received our men’s and women’s Fall 2015 shipment in store, but see below for our review of yesterday’s Spring 2016 presentation.
Assembly New York chose to debut their SS16 collection in a presentation format with 7 looks (including both men’s and women’s) on the 4th floor of a building in New York’s Flatiron neighborhood. The designer said he had already done the show format in seasons past and preferred to have an edited and curated viewing for buyers and press. The show was entitled: Disappearing Society and was grounded with the notion of people who have inexplicably vanished in history, such as Amelia Earhart and Maria Orsic and what they are wearing now. The concept imagined them living together in a sanctuary wearing “clothing reminiscent of previous vocation or exploit if now unadorned and time worn”.
Collection details included utilitarian fabrics, grommets, navy’s, whites, raw edges, referential tailoring and prints for men. Favorite looks included several matching top and bottom sets for women as well as various trench coats and coveralls. All garments are made in the U.S. The official lookbook with all 28 looks can be viewed here.
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